TY - CHAP
T1 - An Improved Understanding of the Moderator Effects of Switching Costs Types on the Relationships Between Customer-Perceived Value, Trust, and Customer Loyalty
T2 - Marketing Challenges in a Turbulent Business Environment
UR - http://dx.doi.org/10.1007/978-3-319-19428-8_59
PY - 2016/01/01
AU - El-Manstrly D
ED -
DO - DOI: 10.1007/978-3-319-19428-8_59
PB - Springer International Publishing
SN - 9783319194271
SP - 227
EP - 228
Y2 - 2025/06/28
ER -