@article{article, title = {{鈥楻adical marketing, meet Newcastle upon Tyne鈥�: reflections on a memorable AM2016}}, publisher = {{Informa UK Limited}}, url = {{http://dx.doi.org/10.1080/0267257x.2017.1337385 }}, year = {{2017}}, month = {{8}}, author = {{McLeay F and Coates N and Djafarova E and Hart D and Woodruffe-Burton H}}, doi = {{10.1080/0267257x.2017.1337385}}, volume = {{33}}, journal = {{Journal of Marketing Management}}, issue = {{9-10}}, pages = {{673-678}}, note = {{Accessed on 2025/05/04}}}